Month: May 2018

AdAction Provides New Targeting Solution for Mobile App Clients, Action Discover

LAKEWOOD, Colo.–(BUSINESS WIRE)–May 2, 2017– AdAction is excited to launch its one-of-a-kind app discovery platform, Action Discover, during this year’s Mobile Apps Unlocked summit in Las Vegas. Available exclusively for AdAction clients, the Action Discover platform provides high volume and extensive targeting capabilities to optimize campaigns and drive scale for maximum return on ad spend.

Observations on the Economics of Mobile App Suite Bundling

A few weeks ago, the tech press lit up with several articles discussing Google’s recently revealed “Mobile Application Distribution Agreement” (MADA).  The Wall Street Journal was others based their articles on claims surfaced by Ben Edelman — a Harvard Business School professor who consults for many of Google’s competitors — claiming that certain contractual terms

Salon Mobile App

We’ve just released a newly designed mobile app for your guests. What’s so great about it, and why should you check it out? So often, spas and salons invest in building a mobile app for their customers, mainly to enable convenient bookings, and perhaps also to engage guests between visits. But in reality, after they

[VIDEO] This Mobile App Allows Students to Report Bullying Anonymously –

Bullying is an epidemic in schools today, but Port Arthur ISD is taking the lead in ensuring students’ and parents’ concerns don’t go unnoticed. The 100 percent anonymous reporting tool allows students to ‘See Something, Do Something’, and encourages students to report on bullying, cyber bullying, harassment, dating violence, school threats, drug/alcohol usage, and other