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How to kickstart Mobile App Install campaigns

You can clearly experience the rising trend of smarter phones. This in turn is assisting another trend on this wave – the rise of apps. Smaller, smarter and more innovative apps. Consequently, overwhelming the consumers to download apps for the tiniest of their chores and pushing the developers to broadcast their masterpieces of apps. Therefore, pushing

Mantrac Launches Used Machines Mobile APP

Accra, Feb. 15, GNA – Mantrac Ghana Limited, the authorized dealers of Caterpillar products and services in Ghana, has launched a mobile application for its used machines. The user-friendly application brings the biggest display of used CAT Machine showcased at their facility that are fully inspected, serviced and refurbished with genuine parts, which are strictly

5 Ways to Romance Your Mobile App Users

In honor of Valentine’s Day, we’re examining the art and science of courting new users.  As any app marketer will agree, User Acquisition is powered by performance data, efficient bidding and drilling down into metrics that are well, somewhat unromantic.  Yet there is a gentler side to growing a steady user base, the art of