Having a mobile app means constant experimentation. Experimenting with targeting, with personalization, with A/B testing, with everything! This article by Apptimize features in-depth case studies about experiments (and results!) that were done by Runtastic, busuu, and HotelTonight. Check out their tips below. 1. Use advanced targeting and allocation across digital platforms to offer personalization and
Salesforce1 is an awesome tool. You can do nearly everything that you do from a laptop from your mobile phone with it. However, the configuration of the app is not quite the same as with the desktop version of Lightning or Classic. One request we often see is, “How can I hide some of the
The digital ad industry has had something of a rough year, with concerns emerging—and re-emerging—about brand safety, ad transparency, viewability and fraud. A new report by Singular examines some of the top methods used by fraudsters to manipulate the mobile ad ecosystem, as well as some effective defenses against such efforts. The report broke down
Tech Raymond Wong2017-03-16 14:43:31 UTC Stepping up to the counter to order a Big Mac is so yesterday. McDonald’s is finally getting with the modern times and has started pilot testing a mobile app that lets customers place food orders with their phones for in-restaurant or drive-through pickup. As of Wednesday, 29 restaurants in Monterey
The “pill” can now be delivered right to your door without having to see a doctor first. Some women say it’s a real time saver, but pro-life advocates are weary of the concept. Nurx is an app many are now calling the “Uber” for birth control. Patients answer several questions — such as health history,
It’s so cute when a woman tries to do statistics. I don’t see any citations for those demographics, so until you post them I suggest to all who read this that you ignore it. Mrs. Cohen doesn’t seem to know her topic, so lets just ignore her. Source 21 Ways to Promote Your Mobile App
Do you like Pinball? What if, instead of points you will receive colors for transforming a canvas into a lovely painting? It sounds amazing, right? Well, if you consider this concept a great starting point for a mobile app then you should know that somebody thought about it before we did and the game is
These days, on the internet, everybody knows you’re a dog. Practically everything you do online is tracked, analyzed, categorized, packaged, and sold off to hordes of faceless behemoths exploiting your clicks for that sweet reward of fractions of a penny. But maybe it doesn’t have to be that way. A new free app from DuckDuckGo
Square Connect Mobile App Enables Brokers to Make Larger Commissions on Exclusive Properties Helps brokers widen their geographical reach & tap into a vast inventory of real estate projects to scale their businesses and profits Square Yards, the leading tech backed transaction and aggregation platform for global real estate is well known for its constant
The Changing Realm of Mobile App Measurement One of the big things we’ve seen over the past year is a dramatic increase in the level of sophistication in mobile app marketing analysis. One topic that isn’t discussed much in the press is the extent to which the app category is now dominated by true app